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Comparisons

Comparisons

Many accessibility terms sound alike but solve different problems. A photo caption doesn't replace alt text, and captions don't always replace a transcript. The tables below sum up the general traits to help you figure out what your page actually needs and where to start.

The best option isn't the most complete one. It's the one you can actually keep up on every new page.

— Editor's note

About this section: the tables describe the typical picture in general terms and don't replace the guidelines themselves. For the exact wording of each requirement, read the primary source: the WCAG guidelines.

Levels A, AA and AAA

FeatureAAAAAA
What it roughly meansBasic requirements; without them, some people can't use the site at allRequirements that remove the most common barriersThe strictest requirements, for special cases
Example in spiritImages have descriptions; everything works with a keyboardNormal text contrast of at least 4.5:1, large text at least 3:1Even higher contrast; sign language for video
How it relates to the othersThe lowest levelIncludes all level A requirementsIncludes all level A and AA requirements
What people usually aim forThe required minimumA reasonable goal for most websitesSelected pages and materials, not the entire site

Alt text vs. caption vs. transcript

FeatureAlt textCaptionTranscript
Who sees itNot shown on screen; read by a screen reader, or displayed by the browser if the image fails to loadVisible to everyone below the imageVisible to everyone next to the content or via a link
LengthOne or two short phrasesAnywhere from a few words to a paragraphThe full text of everything said and shown
PurposeReplace the image for people who can't see itAdd to the image: who, where, when, sourceReplace audio or video entirely with text
Typical mistakeA file name or the word “image” instead of the meaningRepeating the alt text word for wordA summary instead of the full text

Subtitles vs. transcript vs. sign language

FeatureSubtitles and captionsTranscriptSign language
What it isText of the speech and key sounds shown over the video, in sync with itA separate text version of the whole video or audio recordingInterpretation into sign language by an interpreter shown on screen
Who it helpsPeople who can't hear and anyone watching with the sound offPeople who can't hear or see, and those who prefer to readPeople whose first language is a sign language
Why it's usefulNo need to look away from the videoRead at your own pace and search the textConveys tone and meaning in a familiar language
Where a small site should startVideos that cover the most important topicsPodcasts and audio-only recordingsSelected key materials
  • Guides

    Step-by-step guides to making text readable, organizing a page with clear headings and building a contact form that works for everyone. Plus the article catalogue.

  • Tools

    How to check a site yourself: browser zoom, the keyboard, high contrast mode, the built-in screen reader, color contrast checks and a markup validator.

  • Fixes

    What to do when focus is invisible, text breaks on zoom, a button has no label, form errors make no sense or a video has no captions.

  • Glossary

    Key terms explained: accessibility, WCAG, GOST R 52872-2019, contrast, alt text, focus, screen readers, captions and plain language.

  • Questions

    Answers to common questions about this reference, text and images, forms and video, and how to check your own site's accessibility without an expert.

Sources

  • W3C: WCAG 2.2 Recommendation
  • GOST R 52872-2019 (Russian national standard)
  • Wpget editorial materials

This information is stated in general terms as of the preparation date. Guidelines, browsers and reader habits change over time, so when in doubt, check the primary sources: the text of the WCAG guidelines and, for Russia, the current GOST R 52872-2019 standard.